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Wednesday, February 29, 2012

The power map RIM, Apple, Google, Microsoft, Samsung & Nokia



The power map RIM, Apple, Google, Microsoft, Samsung & NokiaSmartphone world is cruel. Fierce competition can make a victorious player who originally fell in a short time. Just look at the RIM BlackBerry is overwhelmed with Android and iPhone. Or Nokia who lost the throne as the world's largest smartphone vendor.How to map the power of the major players in the global smartphone market? Here's an overview of strengths and weaknesses of each industry1. Research in Motion (RIM)The best step: Provides a steady and terenskripsi email and messaging to all users of fuel.The worst decision: Selling PlayBook failed in the market related to incomplete features such as native email. Playbook make the RIM lose USD 485 million.Greatest strength: Consumer and commercial fuels like email, the young fans of free fuel.The biggest drawback: BBM and email services have a gap that sometimes you fall.Predictions of the future: If the new CEO Thorsten Heins did not do a radical step, the future increasingly grim as predicted RIM BlackBerry judged to be able to compete with the iPhone and especially Android.2. AppleThe best step: Making the iPhone is fully touch screen, with a good browser and can run so many applications. This handset is a great success and created a touch-screen trends.The worst decision: Do not want to play in the middle or bottom of the smartphone market. As a result the popularity of IOS can dilibas Android.The biggest strength: their focus on design and quality, abundant funds, as well as a loyal customer.The biggest drawback: With only one type of iPhone issued per year, there is the possibility of this handset is less desirable if they fail to meet expectations.Predictions of the future: There will still be hugely successful, but increasingly threatened by cheap Android handset and probably Windows Phone.3. GoogleThe best step: Creating a free and buried all of Android berkelasnya services in this OS.The worst decision: Creating Android patents without adequate support. As a result so many Android vendor sued here and there.Greatest strength: The number of vendors supporting the use of Android to generate revenue from mobile advertisingThe biggest drawback: Do not have adequate patentPredictions of the future: Android predicted will grow, especially in one of the largest markets, China.4. MicrosoftThe best step: Creating a Windows Phone that is completely new as a replacement for Windows Mobile is already obsolete.The worst decision: No serious work on interesting interactions via touch screen on the handset. Though the touch screen proved a significant role.Greatest strengths: Have a skilled technical workers and abundant funds for marketingThe biggest drawback: Brand is deteriorating in the smartphone arenaPredictions of the future: With the close cooperation with Nokia, Microsoft is expected to succeed menggeber Windows Phone. Moreover they are a serious and ambitious.5. SamsungThe best step: Focus to Android handsetsThe worst decision: Make some handset designs is too close to Apple products.Though Samsung actually had a great design team.Greatest strength: Samsung is the world's largest semiconductor maker, and has its own components to create a smartphone. So they can quickly make a lot of phones with competitive prices and the latest technology.The biggest drawback: Brand Samsung is already strong but considered not align with Apple.Predictions of the future: Samsung Android now is the brand continues to play and is predicted to fly.6. NokiaBest move: Firing CEO Olli Pekka Kallasvuo and replace it with Stephen Elop.The worst decision: Failure to anticipate the iPhone and then Android, and Symbian in relying too much time.Greatest strength: an efficient manufacturing and distribution channels worldwide handsets.The biggest drawback: As is often regarded as the brand of the past.Projections of the future: With Microsoft and Windows Phone, many analysts predict Nokia smartphone market will recover in the world and fight back the iPhone and Android.source

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