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Thursday, March 15, 2012

Google + Google is a Big Mistake


Google + Google is a Big Mistake
 
Google (Ist.)Mountain View - Google's focus on social networking and advertising is considered as an error. A former high-ranking Google is now moved to Microsoft's outspoken about it.
James Whittaker, formerly served as engineering director at the company is headquartered in Mountain View before moving to the companies 'neighbors'.In the Microsoft Developer Network blog, he explains why unplug it from Google. "Google is used is a technology company that encourages employees to innovate," wrote Whittaker."And that I leave now Google is an advertising company with a single corporate-Mandated focus," he added.In confidante, Whittaker helped to highlight the differences when the former company under the leadership of CEO Eric Schmidt and Larry Page. Under Schmidt, Google became the company's emphasis on innovation.Further told him, Google lead employees to explore their entrepreneurial side with the lure of awards and bonuses. Advertising, when it just becomes like a 'background'.While the lead when Page, Google's focus shifted. In the eyes of Whittaker, Google wants to dedicate the manufacture of products in which the social nuances of this step is not considered appropriate.Therefore, Google's networking site + regarded as a failure. Whittaker, who joined Google in 2009 described the Google culture into 2 era: 'Before Google +' and 'Beyond'.Competition with Facebook says it is difficult to win. "The era of 'after' Google + very, very sad," he said as reported detikINET from CNN, Thursday (03/15/2012).Criticism of Google itself does not only come from the former team. Dan Olds, an analyst with the Gabriel Consulting Group said, "Google is a long time trying to refine a cool product for the user and the advertising will follow.""While Google is just trying to satisfy advertisers, not its user," added Olds.
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